Canella celebrates its identity with “Historical Trademark Collection”

A tribute to the history, design and Italian character of a brand that has been telling the story of bubbly excellence since 1947.

In the heart of San Donà di Piave, in 1947, Canella was born: a family business destined to become one of the most iconic in the Italian wine scene. Today, with pride, Canella presents the Marchio Storico Collection, a project that celebrates the brand’s graphic and identity heritage through six new Prosecco DOC labels inspired by the past.

This collection is the result of a careful rediscovery of Canella’s historic labels, reinterpreted in a contemporary key to create a true dialogue between memory and innovation. Each bottle recounts the evolution of the Canella style: bright colors, period lettering and geometric shapes thus become the symbol of a tradition that is renewed.

The initiative is also a tribute to the recognition achieved in 2022 with Canella’s official inclusion in the Register of Historical Trademarks of National Interest, a milestone that certifies the brand’s longevity, cultural value and economic impact.

Through this new collection, Canella reaffirms its founding values: quality, family, Italian character and passion for bubbles, remaining faithful to an identity built over time and protected thanks in part to its membership in the Association of Italian Historical Trademarks.

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