Carrani Tours Joins the Association of Italian Historical Trademarks

Listed in the Special Register of Historical Trademarks of National Interest on June 26, 2026, Carrani Tours is an Italian company that has been guiding travelers on journeys to discover our country’s artistic, cultural, and scenic heritage for over a century.

Founded in Rome in 1925, the company began as a tour operator specializing in organizing city tours by bus, contributing from the very beginning to the development of tourism in the capital. Over the decades, Carrani Tours has expanded its operations, establishing itself as a partner for tour operators and travel agencies and developing a range of customized itineraries and experiences tailored to both groups and individual travelers.

Throughout its history, the company has consistently demonstrated an ability to evolve through the adoption of new technologies, expansion into international markets, and the development of an increasingly diverse range of services. Today, Carrani Tours operates as a Destination Management Company (DMC), offering in-depth knowledge of the region and a network of expertise to showcase Italy in all its many forms. Among its activities is the “I Love Rome” project, dedicated to exploring Rome through city tours and Open Bus services.

In 2025, the company celebrated the 100th anniversary of its founding, a milestone that attests to the continuity of an entrepreneurial journey built on experience, reliability, and the promotion of Italian destinations.

In 2026, the company opened its store on Via Solferino near Roma Termini, a new, modern space designed to enhance the travel experience and assist tourists with useful services and offerings tailored to their needs.

By joining the Association of Italian Historical Trademarks, Carrani Tours helps highlight a history spanning more than a century—one that, from its Roman origins to the present day, continues to promote the country’s heritage and identity through tourism.

www.carrani.com