{"id":16655,"date":"2026-10-15T15:15:17","date_gmt":"2026-10-15T13:15:17","guid":{"rendered":"https:\/\/marchistorici.com\/2026\/10\/15\/cavanna-group-joins-the-association-of-italian-historical-trademarks\/"},"modified":"2026-10-15T15:16:19","modified_gmt":"2026-10-15T13:16:19","slug":"cavanna-group-joins-the-association-of-italian-historical-trademarks","status":"publish","type":"post","link":"https:\/\/marchistorici.com\/en\/2026\/10\/15\/cavanna-group-joins-the-association-of-italian-historical-trademarks\/","title":{"rendered":"Cavanna Group Joins the Association of Italian Historical Trademarks"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Listed in the Register of Historical Trademarks of National Interest on <strong>June 3, 2026<\/strong>, Cavanna Group is one of the historic companies in the Italian packaging industry, with over sixty years of experience marked by innovation, technological research, and international expansion.<\/p>\n\n<p class=\"wp-block-paragraph\">The company\u2019s history began on <strong>March 16, 1960<\/strong>, when <strong>Mario Cavanna<\/strong> founded OMC in Borgomanero. In 1961, the first factory was built in Prato Sesia, where production of the <strong>SPEED WRAP<\/strong> packaging machines began, marking the start of a journey of growth and technological development. <\/p>\n\n<p class=\"wp-block-paragraph\">In the years that followed, Cavanna gradually expanded its business, developing new packaging solutions and strengthening its presence in foreign markets. In <strong>1970<\/strong>, an independent sales network <strong>was established<\/strong>in Europe, the Middle East, and Africa, which in 1971 was expanded to include South America, the United States, and Canada. <\/p>\n\n<p class=\"wp-block-paragraph\">Innovation has consistently driven the company\u2019s growth, with the development of new packaging machines, automation systems, and technological solutions. In <strong>1979<\/strong>, the sole proprietorship became a corporation (S.p.A.), and in 1997, <strong>Alessandra Cavanna<\/strong> assumed the role of sole CEO. <\/p>\n\n<p class=\"wp-block-paragraph\">A major generational transition took place in <strong>2001<\/strong>, when <strong>Riccardo and Alessandra Cavanna<\/strong> became fully involved in the management of the company, working alongside founder Mario Cavanna. In 2004, the company further strengthened its international presence with the establishment of facilities in <strong>Brazil and the United States<\/strong>, while in 2005, the <strong>CARTESIO<\/strong> Robotics Division was created. <\/p>\n\n<p class=\"wp-block-paragraph\">In <strong>2007<\/strong>, the <strong>Cavanna Packaging Group<\/strong> was officially established, marking the beginning of a new phase of development for the Group. In the years that followed, investments in research and innovation continued, with new laboratories, R&amp;D departments, and technologies dedicated to automation and packaging. <\/p>\n\n<p class=\"wp-block-paragraph\">In 2021, <strong>Riccardo Cavanna<\/strong> assumed the role of President and Lead Strategist, and in 2022, the Group acquired <strong>Maspe\u2019s<\/strong> business through CARTESIO Packaging Srl, strengthening its expertise in the cartoning sector. That same year, Cavanna published a white paper on flow-pack technology in collaboration with the Polytechnic University of Turin. <\/p>\n\n<p class=\"wp-block-paragraph\">In <strong>2025<\/strong>, Cavanna will celebrate <strong>65 years in business<\/strong>, building on an industrial history rooted in family continuity, research, and the ability to innovate.<\/p>\n\n<p class=\"wp-block-paragraph\">Today, the Cavanna Group operates through production facilities in Italy, Brazil, and the United States and shares its expertise in the packaging industry with the world.<\/p>\n\n<p class=\"wp-block-paragraph\">By joining the Association of Italian Historical Trademarks, the Cavanna Group is helping to promote a legacy of expertise, innovation, and industrial culture that demonstrates the ability of Italian companies to evolve over time while remaining firmly rooted in their heritage.<\/p>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.cavanna.com\/it\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.cavanna.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cavanna Group joins the Association of Italian Historical Trademarks, celebrating 65 years of innovation, international growth, and tradition in packaging.<\/p>\n","protected":false},"author":2,"featured_media":16653,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wds_primary_category":0,"footnotes":""},"categories":[136],"tags":[490],"class_list":["post-16655","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-associates","tag-cavanna"],"_links":{"self":[{"href":"https:\/\/marchistorici.com\/en\/wp-json\/wp\/v2\/posts\/16655","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marchistorici.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/marchistorici.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/marchistorici.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/marchistorici.com\/en\/wp-json\/wp\/v2\/comments?post=16655"}],"version-history":[{"count":0,"href":"https:\/\/marchistorici.com\/en\/wp-json\/wp\/v2\/posts\/16655\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/marchistorici.com\/en\/wp-json\/wp\/v2\/media\/16653"}],"wp:attachment":[{"href":"https:\/\/marchistorici.com\/en\/wp-json\/wp\/v2\/media?parent=16655"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marchistorici.com\/en\/wp-json\/wp\/v2\/categories?post=16655"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marchistorici.com\/en\/wp-json\/wp\/v2\/tags?post=16655"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}